ONE TOOL. TWO MOVES.

Fast fly?Take aim.

One tool. Two moves. A focused spray, followed by a swat.

Explore the design
COMING SOONConcept visualization
Sniper Swatter concept: green perforated head, recessed nozzle, yellow barrel with logo, and green trigger
SNIPER SWATTER / 001Concept visualization
1 SHOT. 1 KILL.

SPRAY. IMMOBILIZE. SWAT.

THE IDEA / 01

Three beats. One tool.

The concept brings a spray and swatter together for flies and other fast-flying insects.

01 / 03

SPRAY

Take aim and direct a focused spray toward the fly.

02 / 03

IMMOBILIZE

The spray is designed to temporarily limit its ability to fly.

03 / 03

SWAT

Move closer and finish with the swatter head.

Concept visualization

THE ADVANTAGE / 02

Built for the chase.

A little more distance before the swat, with water as the starting point.

01 / REACH6–8 FT

Room to react

Designed for an effective spray reach of approximately 6–8 feet. Actual reach varies with the liquid and conditions.

02 / LIQUIDH₂O

Water first

Water is the primary liquid for the spray step. Other liquids need confirmed device compatibility and label directions that permit the intended use.

03 / CLEANUPWIPE

After the swat

A directed water spray can dry without cleaner residue. Wipe the area as needed; disinfect separately with an appropriate product used according to its label.

Alcohol and household cleaners, including Lysol and Mr. Clean formulas, are not yet confirmed as compatible with the device. Never mix liquids.

SEE IT IN MOTION / 03

Watch the concept.

See the Sniper Swatter idea in action in the English commercial.

00:29.5

Concept visualization. The product and depicted effects are illustrative.

Concept visualization01 / 01
PRE-LAUNCH ACCESS

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THE DESIGN / 04

A closer look.

The concept shown here has a symmetrical green perforated head, a protected recessed nozzle, a yellow barrel, and a long green trigger beneath the rear grip. The Sniper Swatter mark appears once on the rear yellow area.

Full profile of the Sniper Swatter concept with perforated green head, recessed nozzle, yellow barrel and long green trigger
01THE FULL PROFILE
Sniper Swatter concept held near a fly in the commercial
02A CLOSER VIEW IN USE
Campaign artwork showing the Sniper Swatter device and protected nozzle
03THE CAMPAIGN VIEW

Concept visualization

SIDE BY SIDE / 05

The lineup.

The original six-product comparison, from first attempt to final cleanup.

FIRST ATTEMPT99.9%Kill ratio

Swipe sideways to see all six products.

Unbiased Comparison
BrandSniper SwatterSaltShotSWAT-N-SCOOPThe ExecutionerBlack FlagAnne Diary
99.9% first attempt kill ratio✓✓××××
Disinfects and kills germs✓×××××
Environmentally safe✓✓✓×××
Durable and inexpensive✓×✓×××
No messy cleanup✓×✓✓✓✓
Almost no chance of reprisal✓✓××××
No risk of fire, burn, or shock✓✓✓×××
No risk of dangerous mist✓✓✓×××
WHAT'S NEXT / 06

Coming soon.

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